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Technical specifications and info on film codes can be found on respective supplier's website:

Webb-TV supports VAST up to version 4.0. VPAID is not supported.

We currently accept VAST tags from Adtoox and DCM.
Click here for information on which features are supported for VAST.
Click here to see how movie tags are inserted in the VAST tag.

* If you choose to generate a film code with MMS, it is important to follow the recommendations below.
Video recommendations:
Size: Aspect ratio 16:9, recommended size 1920x1080.
Film length: 15 seconds
Container: MP4
Video codec: H.264
Max framerate: 30
Audio Codec: AAC
Audio sample rate: 48000 Hz
Audio levels: -23 LUFS (+/- 1.0) in the EU as per EBU R128Max audio true peak: -1.0 dBTP
Video bitrate: minimum 2500 kbps
Audio bitrate: minimum 128 kbps - maximum 320 kbps


Preroll 10 sek ROS (360)
General information
  • Format types
  • Devices
    Desktop, Mobile, Tablet
  • Dimensions
    1920x1080 px
  • Prices
    Preroll 10 sek ROS: SEK360 CPM 
    Preroll 10 sek Nöje: SEK360 CPM 
    Preroll 10 sek Sport: SEK396 CPM 
    Preroll 15 sek ROS: SEK400 CPM 
    Preroll 15 sek Nöje: SEK400 CPM 
    Preroll 15 sek Sport: SEK440 CPM 
    För längre filmlängder: Contact sales
  • Max. weight
    30000 kb
  • File formats
  • Allmänna riktlinjer - Digitalt
  • Allmänna Villkor
  • Webb-TV
  • Klickmätning GAM - HTML5
  • Alkoholannonser
  • Spelannonser
  • Läkemedelsannonser
  • HTML5-material
  • Viewability measuring
  • Responsivt HTML5-material
  • Klickmätning GAM - Third Party JavaScript


Preroll 10 sek ROS (360)
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